Eat Shoreditch, 26 August 2013
It’s hard not to get excited by Shoreditch’s latest resident, Korean restaurant JUBO has been stirring up a frenzy since its opening last week.
JUBO (which refers to ‘Canteen’ in Korean) has launched its first restaurant at The Bedroom Bar, Rivington Street. With inspiration from K-Town in New York and Seoul in South Korea, the team behind JUBO has travelled the world for inspiration to develop the flavours for this exciting new addition to London’s trendy East end. The street food style canteen is set to bring the Korean trend of ‘Anju’ (drinking food) to London.
Early on a Thursday evening, we were shown to our table (it was pretty quiet when we entered but within an hour it was crammed with diners cramming onto the tightly packed wooden tables). The atmosphere was buzzing, steam bellowed out from the kitchen and with all of the noisy chattering from the punters – you’d be forgiven for thinking you were in a Korean canteen for real.
The menu’s layout was a little confusing, but it made up for it with the allure of shocking our tastebuds into unchartered territory. We ordered the Steak “Bulgogi sub, served with caramelised onions, peppers gochujang (£6.50) and another main, the steamed bun with slow cooked pork belly, sriracha, pickled cucumber and hoisin sauce (£3.50 x 1). The steak sub was great and as you’d expect from a steak roll, though not huge. However, it was the slow cooked pork belly steamed bun that really won overall. Juicy, tender pork, in a light and fluffy steamed bun, crisp spring onions and sweet sticky hoisin – we could have eaten ten. We also had two sides of kimchi and spring onions with ginger and soy (£3.50 each) which was an interesting addition to the mains but definitely needed. The portions aren’t huge, but it is suitably cheap so best advice would be to order a lot off the menu as a tasting/sharing experience.
We opted for the Korean “Hite” beer which was light and complimented the meal.
Rumour has it, its the fried chicken that’s the absolute must order at JUBO, can’t wait to go back to try the rest of the menu.
It’s great to have such an eclectic mix of restaurants in Shoreditch, I’m pleased they’ve been welcomed with open arms.